Verfügbare Angebote (4)
Professionelle Erstellung von Excel-Tabellen
<p>Hochwertige Excel-Tabellenerstellen mit schneller Lieferung. Jahrelange Erfahrung in der Branche.</p>
Google Ads Campaign Setup & Management
<p>Drive targeted traffic and conversions with professionally managed Google Ads campaigns optimized for ROI. This Google Ads service includes: account audit if existing campaigns, analyzing performance identifying wasted spend and opportunities, keyword research using Google Keyword Planner finding high-intent search terms, and competitive analysis reviewing competitor ads and bidding strategies. Campaign structure includes: campaign setup creating separate campaigns for brand, competitors, product categories, and demographics, ad groups organizing keywords into tightly themed ad groups improving relevance and quality score, and match type strategy using exact, phrase, and broad match modifiers balancing reach and control. Keyword strategy includes: buyer intent keywords targeting transactional terms (buy, price, near me) capturing ready-to-purchase users, long-tail keywords focusing on specific phrases with lower competition and higher conversion, negative keywords excluding irrelevant searches preventing wasted spend, and branded terms capturing searches for your brand name protecting brand traffic. Ad copywriting includes: headline variations writing 15 headlines testing different value propositions and CTAs, description text crafting compelling descriptions highlighting benefits and differentiators, call-to-action strong CTAs (Shop Now, Get Quote, Start Trial) driving action, and ad extensions using sitelinks, callouts, structured snippets maximizing ad real estate. Landing page optimization includes: relevance review ensuring landing page matches ad message and keywords improving quality score, conversion optimization analyzing page for friction points reducing bounce rate, A/B test recommendations suggesting headline, CTA, or form variations to test, and mobile experience ensuring page loads fast and converts well on mobile. Bidding strategy includes: bid strategy selection choosing manual CPC, Target CPA, or Maximize Conversions based on goals, bid adjustments modifying bids by device, location, time of day optimizing spend, quality score improvement improving ad relevance, CTR, and landing page experience reducing cost-per-click, and budget allocation distributing budget across campaigns based on performance. Conversion tracking includes: Google Ads conversion tracking installing conversion pixels on thank you pages or confirmation screens, Google Analytics integration linking accounts for deeper insights on user behavior, call tracking if phone leads important, using dynamic number insertion or Google forwarding numbers, and goal setup defining micro and macro conversions (form submit, purchase, phone call). Audience targeting includes: remarketing creating lists of website visitors showing ads to bring them back, customer match if applicable, uploading customer emails targeting existing customers with upsells, in-market audiences targeting users actively researching your product category, and demographic targeting if relevant, adjusting bids based on age, gender, household income. Ad testing includes: A/B testing running multiple ad variations testing headlines, descriptions, and CTAs, performance analysis identifying winning ads pausing underperformers, rotation settings using optimized rotation showing best ads more frequently, and iterative improvement continuous testing and refinement improving CTR and conversion rate. Campaign management includes: daily monitoring checking performance, identifying issues, adjusting bids, weekly optimization reviewing search term reports adding negatives, refining keywords, monthly reporting comprehensive report with metrics, insights, and recommendations, and quarterly strategy reviewing overall performance adjusting strategy based on learnings. Search term optimization includes: search term review analyzing actual searches triggering ads finding new opportunities, negative keyword additions excluding irrelevant terms discovered in search queries, keyword expansion adding high-performing search terms as exact match keywords, and match type refinement adjusting broad to phrase or exact based on performance. Performance tracking includes: KPI dashboard tracking impressions, clicks, CTR, CPC, conversions, conversion rate, CPA, ROAS, attribution modeling understanding customer journey and multi-touch attribution, ROI calculation measuring revenue generated minus ad spend proving profitability, and benchmarking comparing your performance to industry averages. Extensions and features includes: sitelink extensions adding additional links to specific pages (Products, Services, Contact), callout extensions highlighting benefits (Free Shipping, 24/7 Support, Price Match), structured snippets showing product categories or service types, call extensions displaying phone number in ads for mobile users, and location extensions showing address and map for local businesses. Shopping campaign setup (if e-commerce) includes: Google Merchant Center setting up product feed with titles, descriptions, images, prices, product feed optimization optimizing titles and images for better CTR, product grouping organizing products by category, brand, or margin for bid control, and Smart Shopping if appropriate, using automated bidding for product ads and remarketing. Local campaign setup (if local business) includes: Local campaigns using Google My Business promoting store visits and phone calls, location targeting focusing on radius around store or specific zip codes, local ad extensions showing address, phone, hours in ads, and store visit tracking if applicable, measuring in-store conversions from ads. Compliance includes: Google Ads policies ensuring ads comply with advertising policies avoiding disapproval, trademark review checking for trademark violations in ad copy, and legal review verifying claims, disclaimers, and offers follow regulations. Delivered reporting includes: weekly summary brief email with key metrics and actions taken, monthly report detailed analysis with insights, charts, and strategy recommendations, and ad performance spreadsheet data export for custom analysis or stakeholder reporting. Perfect for e-commerce stores driving online sales and revenue, lead generation businesses capturing contact info for sales team, local businesses attracting customers to physical locations, and SaaS companies acquiring trial signups or demo requests.</p>
Details anzeigenFacebook Ads Campaign (Product Launch)
<p>Launch your product with high-impact Facebook and Instagram ad campaign driving awareness and sales. This product launch campaign includes: pre-launch strategy defining launch timeline, budget allocation, and success metrics, audience research identifying target demographics, interests, and behaviors most likely to convert, and creative strategy determining ad formats, messaging angles, and content types. Campaign structure includes: awareness phase initial ads building brand awareness and product education reaching cold audiences, consideration phase retargeting engaged users with social proof and detailed benefits, conversion phase driving purchases or signups with offers and urgency, and post-launch phase sustaining momentum with testimonials and user-generated content. Creative development includes: image ads designing 5-10 static ads with product photos and benefit callouts, video ads creating 15-30 second videos demonstrating product features and value, carousel ads showcasing multiple products or features in swipeable format, and UGC content if available, leveraging customer photos or testimonials adding authenticity. Ad copywriting includes: headline variations writing attention-grabbing headlines addressing pain points or desires, body copy crafting concise copy highlighting benefits and differentiation, call-to-action compelling CTAs (Shop Now, Learn More, Get Yours) driving action, and ad variations creating 3-5 messaging angles testing different value propositions. Audience targeting includes: lookalike audiences creating audiences similar to existing customers or email list, interest targeting reaching users interested in relevant topics, products, or brands, behavior targeting people with purchase behavior matching your product, and custom audiences retargeting website visitors, email subscribers, or social engagers. Ad placement optimization includes: automatic placements letting Facebook optimize across feed, stories, reels, messenger, and audience network, manual placements if strong preference, selecting specific placements performing best, and creative optimization designing creatives for square (feed) and vertical (stories) formats. Landing page setup includes: product page optimization ensuring landing page loads fast, showcases product well, and converts, scarcity elements adding limited-time offers, countdown timers, or low stock alerts, social proof displaying reviews, testimonials, or number of customers, and checkout optimization streamlining purchase flow reducing cart abandonment. Conversion tracking includes: Facebook Pixel installing pixel on website tracking page views, add to cart, purchases, custom events setting up events for key actions (view product, initiate checkout), offline conversions if applicable, tracking in-store purchases or phone sales from ads, and attribution window selecting 1-day or 7-day click and 1-day view attribution. Budget and bidding includes: budget allocation distributing $1,000+ across awareness, consideration, conversion phases, bid strategy using lowest cost, cost cap, or bid cap based on performance goals, daily budget pacing spending evenly throughout day preventing budget depletion, and lifetime budget for campaigns with specific start/end dates controlling total spend. Launch sequence includes: pre-launch teaser ads building anticipation announcing launch date creating buzz, launch day ads driving immediate sales with limited-time launch offer, week 1 sustaining momentum showcasing early reviews and inventory updates, and ongoing optimization adjusting based on performance data scaling winners pruning losers. A/B testing includes: creative testing comparing different images, videos, or ad formats, audience testing comparing performance across demographic and interest segments, placement testing evaluating feed vs. stories vs. reels performance, and copy testing trying different headlines, benefits, or CTAs. Retargeting strategy includes: cart abandoners showing ads to users who added to cart but didn't purchase offering discount or free shipping, product viewers retargeting users who viewed product page reminding them to buy, engaged users reaching people who liked, commented, or shared ads nurturing toward purchase, and upsell campaigns if applicable, promoting related products to recent purchasers. Influencer integration (optional) includes: influencer partnerships collaborating with micro-influencers for authentic product reviews, UGC ads using influencer content as ad creatives with permission, and whitelisting running ads from influencer pages using their credibility. Analytics and optimization includes: daily monitoring reviewing performance, pausing underperforming ads, adjusting budgets, weekly optimization analyzing data, refreshing creatives, refining audiences, monthly reporting comprehensive analysis of campaign results with insights and recommendations, and ROAS tracking measuring return on ad spend calculating profitability. Crisis management includes: negative comments monitoring and responding to comments professionally addressing concerns, ad fatigue watching for declining performance refreshing creatives, and budget overruns alerting if spending exceeds plan adjusting bids or pausing. Post-campaign includes: results presentation deck summarizing campaign performance with key metrics and learnings, creative assets delivering all ad creatives for your archive or future use, and ongoing strategy recommendations for sustaining sales momentum post-launch. Delivered assets includes: 5-10 ad creatives static images and videos optimized for Facebook and Instagram, ad copy library all headlines, body copy, and CTAs tested, audience definitions documented targeting criteria for all audiences, and campaign structure spreadsheet detailing all campaigns, ad sets, and ads for reference. Perfect for e-commerce brands launching new products or seasonal collections, app launches driving downloads and signups, crowdfunding campaigns building awareness and backers for Kickstarter/Indiegogo, and service launches introducing new offerings to target market.</p>
Details anzeigenYouTube Ads Campaign (Video Pre-Roll)
<p>Reach engaged audiences at scale with YouTube video advertising driving brand awareness and conversions. This YouTube ads service includes: campaign strategy defining goals (awareness, consideration, conversions) and success metrics, audience research identifying YouTube viewers matching target customer profile, and video creative review assessing existing video or recommending production. Campaign setup includes: campaign creation configuring campaign in Google Ads with YouTube placements, ad format selection choosing TrueView in-stream (skippable), non-skippable, or bumper ads, targeting setup defining demographics, interests, keywords, and placements, and budget allocation setting daily or campaign total budget with bid strategy. Video ad formats includes: TrueView in-stream skippable ads playing before, during, or after videos (user can skip after 5 seconds), non-skippable ads 15-20 second unskippable ads ensuring full message delivery, bumper ads 6-second non-skippable ads for quick brand messages, discovery ads appearing in YouTube search results and related videos, and action campaigns optimized for conversions with prominent CTA. Audience targeting includes: demographic targeting age, gender, parental status, household income, affinity audiences reaching users interested in broad topics (fitness, cooking, tech), in-market audiences targeting users actively researching products like yours, custom intent creating audiences based on keywords they're searching, and remarketing showing ads to users who visited your website or YouTube channel. Placement targeting includes: video placement selecting specific YouTube videos or channels to advertise on, channel placement targeting all videos on specific YouTube channels, topic targeting advertising across videos about specific topics, and keyword targeting appearing on videos related to specific keywords. Video creative optimization includes: hook analysis ensuring first 5 seconds grab attention preventing skip, CTA placement adding clear call-to-action verbally and visually, companion banner designing display ad appearing alongside video, end screen creating YouTube end screen with link, subscribe button, or related video, and mobile optimization ensuring video looks good and CTA visible on mobile. Bidding strategies includes: CPV bidding paying per view (user watches 30 seconds or interacts), maximize conversions automated bidding optimizing for website actions, target CPA setting target cost-per-acquisition letting Google optimize bids, and viewable CPM paying per 1,000 impressions for awareness campaigns. Landing page setup includes: relevant landing page ensuring landing page matches ad message and audience intent, video embedding optionally embedding YouTube video on landing page reinforcing message, conversion optimization streamlining page for desired action (signup, purchase, download), and mobile-friendly ensuring mobile users have seamless experience. Conversion tracking includes: YouTube conversion tracking measuring actions taken after viewing ad, Google Analytics integration tracking website behavior of YouTube traffic, phone call tracking if applicable, using call extensions or tracking numbers, and offline conversions connecting online ads to offline sales or leads. Ad sequencing includes: story-based sequence showing series of videos telling brand story in order, retargeting sequence showing different ads based on prior engagement, and funnel sequence awareness video → consideration video → conversion video. Performance optimization includes: bid adjustments modifying bids by age, gender, device, or placement based on performance, audience refinement adding or excluding audiences based on conversion data, creative refresh rotating in new videos preventing ad fatigue, and placement exclusion removing low-performing channels or videos. Competitor targeting includes: competitor channel placing ads on competitor YouTube channels reaching their audience, competitor keywords appearing when users search competitor names, and conquesting positioning your solution as alternative to competitors. Brand safety includes: exclusion lists blocking inappropriate content categories, brand suitability reviewing placements ensuring alignment with brand values, and sensitive category exclusions avoiding videos about tragedy, profanity, or sensitive topics. Remarketing strategy includes: video engagers retargeting users who watched your ads or YouTube videos, website visitors showing ads to people who visited site but didn't convert, and email list uploading customer emails targeting with YouTube ads. Reporting and analytics includes: view metrics tracking views, view rate, average watch time, engagement metrics monitoring likes, shares, comments, click-through rate, conversion metrics measuring website actions, leads, or sales from ads, and audience insights learning about viewers demographics and interests. YouTube channel growth includes: earned subscriptions tracking subscribers gained from ads building organic audience, watch time increasing overall channel watch time from ad traffic, and organic views ads driving discovery leading to organic views of other videos. Integration with Google Ads includes: cross-channel strategy coordinating YouTube with Search and Display ads, unified audience using same audiences across Google properties, and comprehensive reporting viewing YouTube within broader Google Ads performance. Delivered materials includes: campaign setup documentation detailing all targeting, bidding, and creative settings, performance dashboard template for tracking key YouTube metrics, creative guidelines recommendations for future video ad production, and best practices playbook documenting learnings and optimization tactics. Perfect for brands building awareness with engaging video storytelling, app developers driving downloads with app install campaigns, e-commerce businesses showcasing products with demonstration videos, and service providers educating market and generating leads. ---</p>
Details anzeigen