María Hernández

Launch a professional, conversion-optimized Shopify store ready to accept orders and generate revenue from day one. This complete e-commerce setup includes: initial consultation discussing your business model, product line, target customers, and design preferences informing store configuration, theme selection recommending and installing appropriate Shopify theme (free or premium) matching your industry and aesthetic, and brand customization configuring theme colors, fonts, logo, and layout to match your brand identity. Store configuration includes: domain connection linking your custom domain (yourbrand.com) or setting up new domain through Shopify, legal pages creating privacy policy, terms of service, refund policy, and shipping policy using customizable templates, navigation setup organizing header menu, footer links, and category structure for intuitive browsing, and email settings configuring store email notifications (order confirmation, shipping notification) with branded templates. Product upload and optimization includes: product data entry adding 50 products with titles, descriptions, prices, SKUs, and variants (sizes, colors), product images uploading and optimizing product photos with alt text for SEO, inventory setup configuring stock levels, tracking, and low-stock alerts, and SEO optimization writing meta descriptions and URL slugs for each product improving search visibility. Collection organization includes: category creation setting up product collections by type, season, or use case (Men's Apparel, Sale Items, New Arrivals), automated collections using tags or rules to automatically assign products to collections, collection pages designing collection landing pages with banners, descriptions, and featured products, and navigation integration linking collections in main menu and footer for easy discovery. Payment gateway setup includes: Shopify Payments configuring Shopify's built-in payment processor accepting credit cards, Apple Pay, Google Pay, additional gateways if needed, integrating PayPal, Stripe, or regional payment options, currency settings configuring multi-currency if selling internationally with automatic conversion, and fraud prevention enabling Shopify's fraud analysis and setting risk thresholds. Shipping and fulfillment includes: shipping zones defining geographic regions and available shipping methods per zone, shipping rates configuring flat rate, calculated rates, or free shipping thresholds, carrier integration connecting USPS, UPS, FedEx, or other carriers for real-time rates and label printing, and local pickup/delivery if applicable, setting up options for local customers to collect orders. Taxes and accounting includes: tax settings configuring automatic tax calculation based on customer location and product types, tax exemptions if selling B2B or tax-exempt products, setting up proper collection rules, accounting integration connecting QuickBooks, Xero, or other accounting software for automated bookkeeping, and reporting setup configuring sales reports, tax reports, and inventory reports. Abandoned cart recovery includes: cart recovery emails setting up automated email sequence for customers who add items but don't complete purchase, discount codes if desired, including promotional discount in recovery emails to incentivize completion, and exit-intent popup optionally installing app for popup when customer attempts to leave during checkout. Customer accounts and loyalty includes: customer account setup enabling accounts allowing customers to save addresses and view order history, wishlist functionality if desired, installing app for customers to save favorite products, and email marketing signup integrating with Mailchimp, Klaviyo, or Shopify Email for newsletter collection. Essential apps and integrations includes: review app installing product review app (Judge.me, Loox) for social proof and customer feedback, SEO app if needed, adding SEO optimization app (Plug in SEO) for technical improvements, analytics integration connecting Google Analytics for traffic and conversion tracking, and social media linking Instagram shop, Facebook shop, or Pinterest for social selling. Mobile optimization includes: responsive testing verifying store displays perfectly on smartphones and tablets, mobile checkout optimization ensuring one-page checkout or streamlined mobile experience, and mobile navigation testing hamburger menu, mobile search, and product filtering on small screens. Testing and quality assurance includes: checkout process testing end-to-end purchase including payment, shipping calculation, and email notifications, broken link check verifying all internal links, product images, and external links work correctly, cross-browser testing confirming store functions in Chrome, Safari, Firefox, and Edge, and device testing checking on iPhone, Android, tablet, and desktop. Training and documentation includes: video walkthrough 45-minute screen recording showing how to add products, process orders, and manage store, written documentation PDF guide covering common tasks and troubleshooting, and live training session optional 60-minute Q&A call walking through admin panel and answering questions. Post-launch support includes: 2-week email support answering questions about store management or configuration after launch, troubleshooting assistance helping resolve any issues discovered during first sales, and optimization recommendations suggesting improvements based on initial traffic and sales data. Optional add-ons includes: additional products beyond 50 products, adding more SKUs with same level of optimization, blog setup creating blog for content marketing with initial posts and templates, multi-language setup installing translation app and translating store for international markets, and custom development for unique features, hiring Shopify expert for custom functionality beyond theme capabilities. Perfect for product-based businesses launching first e-commerce presence, brick-and-mortar retailers expanding to online sales channel, dropshippers starting automated online business, and wholesale businesses adding D2C online store to existing distribution.